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Navigate the wilds of Canadian broadcast traffic!

Finally. There’s an app for that!

CLOUD TRAFFIC

  • Gets marketers’ TV and Radio ads scheduled to air without the turbulence
  • Is easy and intuitive
  • Electronically captures, exchanges, and retains all the required information

AVOID OBSTRUCTIONS

CLOUD TRAFFIC includes:

  • Schedule matching for TV
  • Revision management
  • Tracking missing information
  • Automated checking process

    PAINLESS PADDLING
    NO PORTAGE

    CLOUD TRAFFIC: TV BROADCASTERS

    Leverages agency and station data to automate today’s 100% manual checking process.

    Eliminates manual data entry of advertiser brand codes and broadcaster house numbers into station playlists, using flexible commercial assignment algorithms.

    Limits broadcaster staff’s time to managing schedule and assignment exceptions only, leaving more time for strategic work.

    COOL CALM AND COLLECTED

     

    CLOUD TRAFFIC eliminates the last “legit” reason in today’s broadcast workflow for invoice discrepancies.

    It saves hours and hours of agency and broadcaster wasted time investigating disputes after the fact.

    CLOUD TRAFFIC: RADIO BROADCASTERS

    Combines commercial instruction information with direct links to commercial mp3 files, tags, and scripts, all in one place for broadcasters to process quickly and efficiently.

    Drastic reduction in the volume of instruction and commercial distribution emails sent to broadcasters, and related approval back and forth, compared to legacy processes.

    Clear identification of changes on instruction revisions for continuity staff to see quickly and easily, saving broadcasters lost revenue from missing changes on revisions.

    CLOUD TRAFFIC

    AHEAD OF THE CURVE

     

    Supports increasing demands from advertisers to make last minute commercial material changes in-flight, based on what is performing better than others.

    GET IN TOUCH

    info@nevercrywolf.net

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